When Paramount first released the movie's trailer, Sonic the hedgehog In the movie, fans of the popular Sega game character were so outraged by his unnatural design that Paramount delayed the film's release in order to change his appearance. This caused Animation's team to work significant overtime, also known as “crunching,” to redesign Sonic in time for release.
This is also the cause Hollywood will be under increased scrutiny to ensure video game adaptations get right.
In an interview with wall street journal, “Every design today is being scrutinized to within an inch of its lifespan,” said Mark Weinstock, president of marketing for Paramount Pictures. Weinstock's thoughts on Sonic's redesign are evidence of the power of online opinion in Hollywood.
Co-producer Yuji Naka Sonic the hedgehogAlso Modeled after the original movie designquestioned the roundness of Sonic's head and belly (this was done before Naka was arrested for insider trading).
Sonic director Jeff Fowler acknowledged the fan outrage when the original trailer was released, saying, “The message is loud and clear…”
Paramount's commitment to improving Sonic's art style contributed to the success of the Sonic film series. The series is expected to gross over $1 billion this year, with Knuckles having his third film in development that will be a spin-off of his series.
according to wall street journalHollywood executives are concerned about the potential for further backlash due to poor video game adaptations, and are asking gaming communities on Reddit and Discord for feedback.
Video game movies continue to grow in the film industry. super mario bros movie Released last year, Mine Craft A live-action adaptation is also in progress.
Director Jared Hass Mine Craft the movie was told salt lake tribune They were trying to avoid an “Ugly Sonic”-like situation, and he said, “We can't let 10-year-olds down or they're going to kill us.”
Image credit: Paramount
Source: Wall Street Journal Via: Eurogamer