Categories: Games, Mattel, Outright Games, Video Games | Tags: Barbie Project Friendship, Matchbox Driving Adventure, Monster High: Secrets of the Skulltimate
Mattel and Outright Games have revealed a new video game partnership with the announcement of three new games for 2024.
Article summary
- Mattel announces video game partnership with Outright Games to launch three new titles in 2024.
- Upcoming games include “Matchbox Driving Adventures,” “Monster High: Skulltimate Secrets,” and “Barbie Project Friendship.”
- This partnership is in line with Mattel's digital expansion to reach a base of 48 million monthly players in 2023.
- Outright Games and Mattel innovate and deliver digital gaming experiences to iconic global brands.
Mattel and Outright Games announced this morning that they have entered into a new multi-year partnership to create video games based on their properties. Outright has already had some success with Cartoon Network, DC Comics, and Nickelodeon, just to name a few, and produces family-friendly titles for kids and adults alike. Mattel has announced three new games for him as part of the partnership, and this will continue. matchbox driving adventure, Monster High: Secrets of the Skulltimateand barbie project friendship. More information and some quotes can be found below, but we're waiting to see when these will be published.
mattel x outright games
The partnership between Mattel and Outright Games underscores Mattel's strategy to deepen its involvement in the digital gaming space and leverage its iconic brands to create compelling experiences for global markets. In 2023, Mattel Digital Games achieved a significant milestone of reaching 48 million monthly active players with successes such as: barbie dreamhouse tycoon and Hot Wheels Unleashed 2: TurbochargedAs Mattel approaches its 80th anniversary, it is poised to expand its digital reach by introducing more games on more platforms and resonating with fans of all ages.
“At Mattel, we remain committed to delivering fun and innovative digital gaming experiences that expand the worlds of the many franchises beloved by fans around the world.” mike deraet, Global Head of Digital Games at Mattel. “A key element of this strategy is choosing the right partners, which is why we are excited to announce a multi-year partnership with Outright Games.”
“At Outright Games, we take pride in expanding the worlds of iconic IP into beloved video games. Working with Mattel is a great opportunity to combine our expertise to create new videos that are engaging and accessible. “This presents an exciting opportunity to bring gaming together with Mattel's beloved global franchise.” Stephanie Malham“We are excited to watch this relationship evolve as we move forward to offer Barbie, Monster High and Matchbox fans of all ages fresh and exciting ways to enjoy these popular franchises,” said David S. , Managing Director of Outright Games.
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