The updated KUAthletics.com will be available this summer.
Lawrence, Kan. – Kansas Athletics has partnered with Learfield’s SIDEARM Sports, the nation’s leading provider of college athletic websites, to reimagine the digital home of Jayhawks sports.
Scheduled to launch this summer, KUAthletics.com will bring inclusivity to all fans with a modern, user-friendly design, improved features, top-tier security, faster load times, and a focus on accessibility. Fans can expect a revamped KUAthletics.com that guarantees.
“We are excited to partner with SIDEARM Sports to reimagine the digital experience for KUAthletics.com,” said Jason Booker, associate director of external relations and revenue generation for the Department of Athletics. . “We look forward to working with our already successful partnerships with Learfield and Paciolan to find new ways to deliver the best content and experiences to our fans in the most user-friendly way. We want to continue to lead the way with our innovative approach to property, and we know SIDEARM Sports will be a great partner to help us achieve our goals.
The completely redesigned website highlights deep engagement opportunities across video, ticket sales and the game day experience. Reinforcing its focus on video content, including Learfield Studios' “The Blueprint,” the site provides a new platform for all Kansas content, consolidating live, original and pre-recorded content in one place I will.
Through SIDEARM's extensive partnership with Paciolan, Learfield's digital ticketing and marketing platform, the site provides a more interactive ticket-buying experience and the process for fans to buy, manage, and secure tickets for their favorite Jayhawk teams. Simplify.
Michael Clarke, Chief Operating Officer of SIDEARM Sports, said: “We welcome Kansas State back to SIDEARM.” “As one of SIDEARM’s early Power Five clients, KU’s input and collaboration has been critical to the development of our platform. Lawrence’s Excellence Together with our team, we are passionate about innovating new ways to engage with our fans around the world.”
As part of the partnership, Kansas State and SIDEARM Sports' digital content teams will launch new immersive experiences to continuously engage with Jayhawk fans. Users can expect continued updates post-launch, including future innovations such as university development microsites, name, image, and likeness promotions, and other Jayhawk-led initiatives.
About side arm sports
SIDEARM Sports, operated under Learfield's portfolio of companies since June 2014, is the nation's leading digital provider of college athletics. Learfield is a media and technology company supporting college athletics and represents the state of Kansas through Jayhawk Sports Properties (multimedia rights), CLC (licensing), and Paciolan (ticketing).
SIDEARM is based in Syracuse, New York and is trusted by some of the biggest brands in the industry, including most NCAA programs and Power Five athletic departments. SIDEARM Sports is a leader in digital fan engagement, providing our partners with best-in-class software and technology to power their websites, mobile applications, OTT media services, live stats, video streaming, and more. Clients continue to trust his SIDEARM for its support, reliability, customizability, and easy-to-use interface that allows schools to customize their content and digital presence directly to their fans.
For more information about SIDEARM, please visit www.sidearmsports.com.
