Photo: Norwegian Cruise Line
Norwegian Cruise Line is rolling out an all-new marketing solution for its Travel Advisor partners called NCL Connect.
“We continue to aim to be the easiest cruise line to do business with and are excited to offer this exciting new platform to our travel partners as part of our long-standing partner-first philosophy.” Vice President John Cherneski said. Sales in North America. “NCL Connect is another step in the right direction for our efforts…”
NCL Connect is an integrated marketing solution that allows travel advisors to create co-branded websites designed using the knowledge and expertise of NCL's internal marketing team. The co-branded website complements NCL's marketing headquarters, which offers more than 800 ready-to-use and customizable marketing assets, including videos, flyers, and more. Additional digital experiences will launch throughout the year.
The co-branded website is provided by NCL through a partnership with Approach Guide. Approach Guide also offers co-branded websites for Regent Seven Seas Cruises, Explorer Journeys, Big Five, and Aurora Expeditions.
“The team at NCL shares our vision for the future of trade marketing: making it personal, making it impactful, and most importantly, making it easy for travel advisors to use. ” said Jennifer Lazer, co-founder and CMO of Approach Guide.
