Jennifer Mars He was promoted to senior business writer for television and video games at Variety magazine.
“She will lead the entertainment news brand's enhanced coverage of the video game industry, with a special focus on the convergence of gaming content and IP with television shows, films, books and other media,” a post on the company's website read.
“With this promotion, in addition to his responsibilities covering business news for television, Mars will drive corporate reporting, feature stories and breaking news coverage in games and related areas.” varietyThe company's focus on the growing gaming sector, which research firm Newzoo predicts will reach $184 billion globally in 2023, is also bolstered by analysis and special reports produced by Variety VIP+, a subscription research service for the media business. VIP+ media analyst Kaare Eriksen has been writing analysis and special reports on the video game industry for several years.
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