Myrtle Beach is participating in National Travel and Tourism Week, highlighting the significant economic impact of $11.95 billion in visitor spending and strong travel demand forecasts for summer 2024.
Myrtle Beach, South Carolina – Myrtle Beach Area Chamber of Commerce (MBACC) and Convention and Visitors Bureau (CVB) will commemorate this by participating in tourist destinations across the state and country from May 19th to 25th. National Travel and Tourism Week (NTTW) Recognize the significant impact travel has on the lives of South Carolinians.
stated within Myrtle Beach Area CVB 2023 Annual Reportare key performance indicators of the Grand Strand's strength as a travel destination, announced in May and include:
- The region receives 17.6 million total visitors, two-thirds of whom are repeat visitors.
- Total direct visitor spending and impact was $11.95 billion, with $174 million coming from sports tourism.
- Total retail sales in Horry County is $16.4 billion
- Total passenger capacity at Myrtle Beach International Airport: 3.36 million
- Spending by travelers from outside the U.S. increased by 21% to $38.9 million
- $32 million came from the lodging tax, $45.7 million from the tourism development fee, and $58.5 million from the hospitality tax.
- Every dollar invested in tourism advertising generates $167 in direct visitor spending and an additional $22 in local tax revenue.
The Myrtle Beach area's travel demand forecast for summer 2024 is expected to exceed pre-pandemic levels, similar to 2023, according to the CVB. This prediction is supported by national indicators such as TripAdvisor's 2024 Summer Travel Index. 95% of US respondents plan to travel as much (51%) or more (44%) than they did last summer.
The index, released May 14, ranked Myrtle Beach as the top domestic summer destination for American travelers, ranking second behind Las Vegas. Rounding out the top 10 are Orlando, Honolulu, New York City, Chicago, Key West, Ocean City, San Diego, and Boston.
Emphasizing the important role of travel in Myrtle Beach, the City Council declared May 19-25 as Myrtle Beach Travel and Tourism Week.
“The travel and hospitality industry generates millions of dollars in tax revenue annually, providing property tax breaks for full-time residents and supporting critical city services such as employment, emergency response, public services, and education. Masu.” The Mayor of Myrtle Beach said: brenda bethune.
Myrtle Beach Area Chamber of Commerce and CVB President and CEO Karen Riordan He accepted the declaration and pointed out the importance of this week. “It's been a few days since we hosted our first-ever PGA Tour event, and I think it's only natural that we believe in the power of travel.” Riordan said. “This week is a time to thank our visitors for the significant contributions they make to our local and state economies, and to honor our communities for welcoming these visitors. Tourism is the economic lifeblood of the Grand Strand and our source of livelihood.”
On May 20, Riordan and other tourism leaders from around the state will travel to Columbia, South Carolina, as governor. henry mcmaster Proclaim South Carolina Travel and Tourism Week.
duane parrishThe Director of the South Carolina Department of Parks, Recreation and Tourism (SCPRT) emphasized: “Travel and tourism are powerful drivers of economic development across the Palmetto State. The growing popularity of the beautiful Grand Strand reflects how the state is a top destination for leisure travel, meetings and conventions, and sports tourism around the world. It shows how it shines.”
Additionally, SCPRT reports that tourism-related tax collections will reduce the annual tax burden for all South Carolina residents by nearly $1,000.
As a way to capitalize on the tourism characteristics of the entire Grand Strand, the Myrtle Beach Area CVB offers residents of Horry and Georgetown Counties to take full advantage of special offers and discounts offered by local attractions, restaurants, and retailers. We encourage you to do so.
Additional savings opportunities and destination information can be found in the printed copy of Myrtle Beach's Official Visitor Guide and other promotional brochures available at the Myrtle Beach Area Visitor Center, 1200 N. Oak St., Myrtle Beach. can.
Vicky is the co-founder of the TravelDailyNews Media Network. Editor-in-chief. She is also responsible for day-to-day operations and financial policy. She holds a Bachelor's degree in Tourism Business Management from the Athens University of Technology and a Master of Business Administration (MBA) from the University of Wales.
She has many years of experience in the travel industry, both academic and industry. She has written/edited numerous articles in various tourism magazines.
